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4 ways loyalty cards will boost your business

Posted by Tristan Sharrock on 13-Jun-2018 10:00:00

4-ways-loyalty-cards-will-boost-your-businessWith more and more businesses popping up left, right and centre, it is all the more important to make sure your business stands out and keeps customers coming back. Loyalty cards are a great way to fulfil that criterion and keep customers connected. 

#1 Promote branding

Loyalty cards promote the branding of your product or service. Loyalty cards conveniently fit into a customer's purse or wallet, operating as a tangible reminder of your business every time they purchase something. It's an incredibly effective and subtle way to ensure that your business stays at the top of a customer's mind.


#2 Incentivise clients

Loyalty cards are a fantastic way of incentivising customers to return to your business. It allows customers to feel appreciated as individuals, and part of the community that makes up your business. Loyalty cards also allow customers to feel as though they are getting the most out of your product or service and be rewarded for it. Loyal customers have been shown to spend more on average than one-off customers. 

#3 Encourage new customers

Loyalty cards not only encourage customers to return, but encourage new customers as well. Research has proven that customers are more likely to use a service or product recommended by someone they know and trust, proving to be more effective than branded content and advertising. And not only can potential customers be referred by friends and family, they might also be enticed by a promising rewards program that sets your business apart from others. 

#4 Flexibility

Loyalty card programs are flexible to your needs and resources as a business. There are a myriad of programs that can be implemented depending on the demographic of your customers. Whether you're looking to implement a simple point system or an upfront membership fee, loyalty cards can be customised to your business.

We supply custom PVC cards that can fit your loyalty card needs. Whether you're looking to customise your design, incorporate certain colours, or looking to create something unique through the size and shape, we're able to provide it. Ready to order? ID Supplies are able to provide quotes in under two business hours. Get in touch with us today. Call 1800 330 099 or you can place an order online.

Topics: loyalty cards, customer loyalty

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